This is a recording of a masterclass from the BBC Academy’s Radio Fast Train event held on 7 February 2012. Georgie Bingham of talkSPORT is joined by a panel of guests to discuss how London 2012 has offered challenges and opportunities for sports broadcasters.
What approaches will radio shows deploy to grab audiences from tv and from each other? What skills will they require in their staff and what treats can listeners look forward to?
"There is a fine line between those who are genuinley opinionated and those who just want a reaction." – Moz Dee