How to use social media and viral marketing to find your audience and connect to the people who will influence them
Going behind the scenes
The art of creating behind the scenes programmes. From Strictly Come Dancing: It Takes Two and Planet Earth to social media behind the scenes teasers for X Factor and Britain’s Got Talent
Is my show trending?
From apps to social media to online, there are now many ways to capitalise on your content and engage the audience in richer ways. A special industry panel discussion examines the latest developments.
I made this… Earth Unplugged
Working with nature while collaborating with YouTube stars and graffiti artists, assistant producer Nicola Brown talks about working on the BBC YouTube channel Earth Unplugged.
Eight essential tips for better social media in radio
What platforms to use and when to post? Here are eight tips to help you do better social media for radio.
The BRITs: creating a social media success
The BRITs became the most tweeted about non-sporting event in UK TV history. A panel of digital experts and innovators tell us how it happened and the lessons they learned.
Creating YouTube channels
How to create a successful factual YouTube channel - JacksGap's Jack Harries, Earth Unplugged's Chris Howard and Jamie Oliver's Food Tube's Richard Herd offer their advice.