01 Introduction
Playing live is the best way of promoting yourself and one of the most effective ways of getting people to hear about you.
"In a live environment, invite tastemakers and other journalists down to the event and get a buzz growing that way."
Lisa Lindahl
PR Manager
The Playcentre
Any good A&R will check with music mags and keep an eye out for PAs that are happening.
Live PAs are often the first contact you'll have with the music press and as you know a good review can really help build your rep.
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